SMG China Business Network: Decoding LE's Embodied Intelligence Global Expansion

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"China Business Leaders" takes an in-depth focus on LE Robotics, decoding how embodied intelligence technology drives the global breakthrough of traditional welding and cutting.
LE Robotics CEO Hu Haojie visited Germany for an inspection, marking another crucial step in the global layout of overseas market initiatives.
LE Robotics COO Xiao Yilin visited Russia to open up the "overseas channel" for the Central Asian market.

Hu Haojie
Executive President (CEO) of LE Robotics

Embodied intelligence is by no means a simple technological upgrade, but a "breakthrough fulcrum" that reconstructs the industrial welding and cutting track. It tears off the shackles of fixed programming, enabling robots to truly "respond flexibly to changing situations" in ever-varying industrial scenarios, just like senior craftsmen. This not only addresses the current pain points of non-standard processing, but also, in the coordinate system of global industrial intelligence, redefines the competitive dimensions of the welding and cutting field with the underlying logic of "Made in China" intelligence. It makes "flexible adaptation" and "scene autonomy" the new industry benchmarks, and ultimately lets the world see that Chinese technology can define the rules of future industrial welding and cutting, rather than just abide by them.

SMG China Business Network's "China Business Leaders" Dialogues with LE Robotics

Pioneer in Industrial Embodied Intelligence: Decoding the Path to Global Market Breakthrough

Recently, Hu Haojie, CEO of LE Robotics, was invited to participate in the recording of "China Business Leaders" program on SMG China Business Network. As an authoritative platform focusing on China's economy and enterprise innovation, this dialogue presents in depth LE Robotics' practical thoughts on the industrial application of embodied intelligence, deep cultivation in the welding and cutting track, and global layout.

"China Business Leaders" focuses on LE Robotics due to its unique positioning and technological breakthroughs in the industrial robot field. LE Robotics is affiliated to Loyalty Enterprises Group, which has been deeply engaged in basic industries such as welding motors since the 1990s. After more than 30 years of development, it has become a diversified international enterprise with businesses covering nearly 40 countries and annual revenue exceeding 1 billion US dollars, laying a solid foundation for LE Robotics' technological research and development as well as market expansion.

In the program, Hu Haojie explained the value and threshold in the welding and cutting field: "Welding and cutting are the 'connection of bones and muscles' in industry, but they require proficiency in welding processes, material properties, mastery of cutting-edge technologies such as 3D vision and AI algorithms, and understanding of scenarios in various industries." Under such compound barriers, LE Robotics' embodied intelligence technology stands out. Different from the limitations of traditional robots that rely on fixed programming and require hours of teaching for a single workpiece, LE Robotics can perform fully automatic operations on similar non-standard workpieces after one recognition by the AI system.

For high-risk scenarios such as plateaus and high radiation, LE Robotics' embodied intelligent products show strong adaptability. The robots have environmental perception capabilities and can independently adjust their operation paths, filling the technical gap in the industry. When talking about the market, Hu Haojie pointed out that the welding and cutting field is a blue ocean with a scale of 2.5 trillion yuan. The penetration rate of robots in subdivided fields such as nuclear power, shipbuilding, and environmental protection equipment is less than 10%, and there is a shortage of 3.5 million welders in China. Robots can ｒｅｐｌａｃｅ 50% of high-risk jobs, with significant value.

In terms of global layout, relying on the group's overseas network, LE Robotics has targeted markets with a large shortage of welders and industrial reflow demand. It has made breakthroughs in North America and Europe and established cooperation with more than 50 Fortune Global 500 companies. "Technology will go where there is a shortage of welders and high-end demand," Hu Haojie revealed. In the future, it will adopt the "product + capability" dual output model to make Chinese embodied intelligence technology take root in the global welding and cutting market.

The in-depth report of "China Business Leaders" this time not only shows LE Robotics' dual breakthroughs in technology and market, but also reflects the transformation trajectory of China's industrial robots from "following" to "leading", providing useful reference for the intelligent upgrading of the industry.

German Inspection Trip
Another Key Step in the "Pioneering Station" for Overseas Markets in Global Layout

Recently, Hu Haojie, Executive President (CEO) of LE Robotics, joined the delegation of Sichuan Chamber of Commerce for a one-week in-depth business exchange trip to Frankfurt, Munich and other places in Germany. Focusing on the development of global service trade and industrial systems, this visit aims to connect with Germany's advanced manufacturing resources and lay a solid foundation for LE Robotics' layout in the European market. The delegation successively visited institutions and enterprises such as the Federal Association of Small and Medium-sized Enterprises (BVMW), the Max Planck Institute for Heart and Lung Research, and Frankfurt Cargo City.

At the China (Sichuan) - Bavaria Economic, Trade, Cultural and Tourism Cooperation Exchange Conference held in Munich on July 4th, Wang Xiaohui, Secretary of the Provincial Party Committee, attended and delivered a speech. Hu Haojie, CEO of LE Robotics, was invited to attend and deliver an exchange speech as one of the representatives of Sichuan business enterprises.

In the discussion with BVMW, both sides conducted in - depth discussions on technological collaboration and market cooperation in the fields of intelligent manufacturing and green energy. Hu Haojie introduced LE Robotics' technological advantages in the field of embodied intelligent welding & cutting, especially the application of globally pioneering technologies such as "InstantSeam Welding" and "WeldOnMove" in the processing of non - standard parts, which aroused strong interest of German enterprises in cooperation. At Frankfurt Cargo City, the delegation gained an in - depth understanding of the intelligent operation mode of European logistics hubs, which provided an important reference for LE Robotics to optimize the global supply chain and improve overseas delivery efficiency.

LE Robotics' trip to Germany this time, taking technical exchanges as a starting point, has embedded its own advantages in embodied intelligent welding and cutting into the European high - end manufacturing ecosystem. By establishing cooperation channels and adapting to overseas supply chain standards, it has laid a solid foundation for the subsequent large - scale entry of products into the European market and the construction of a global business network, helping "Sichuan Intelligent Manufacturing" to go global from a single point breakthrough to a coordinated layout of the industrial chain.

Russian Inspection Trip
LE Robotics Opens Up the "Overseas Channel" for the Central Asian Market

Recently, Xiao Yilin, Chief Operating Officer (COO) of LE Robotics, joined the delegation of Sichuan Chamber of Commerce for a visit to Russia, conducting industrial cooperation docking and market research in St. Petersburg, Moscow, Zabaykalsky Krai and other regions. Focusing on the welding and cutting demands in Russia's mining, infrastructure and other fields, this visit aims to fill the local market gap and promote the localized implementation of embodied intelligence technology.

In St. Petersburg, the delegation held discussions with institutions such as the government of the Kirovsky District and the Russian Association of Managers and Entrepreneurs. Xiao Yilin focused on introducing LE Robotics' solutions in the field of welding and cutting for mining equipment. Relying on technologies such as SLAM Autonomous Navigation and 3D Vision Recognition, its welding robots can adapt to the complex working conditions of non-standard mining parts, significantly reducing labor costs and operational risks, which has been highly recognized by Russian enterprises. Subsequently, the delegation went to Chita to visit Jumu Industrial (Eurasian Mining Company), and the two sides reached a preliminary cooperation intention on intelligent welding and cutting services for mining equipment, planning to apply LE Robotics' embodied intelligent welding robots to open-pit mines, processing workshops and other scenarios to help improve the automation level of mining operations.

This trip to Russia is an important step for LE Robotics to respond to the "Belt and Road" initiative and explore the Central Asian market, opening up new space for the company's technology implementation in mining, infrastructure and other fields.

Xiao Yilin
Chief Operating Officer (COO) of LE Robotics

In our overseas layout, we have linked industrial resources to accumulate ecological experience through "intelligent manufacturing collaboration" and verified the localized value of technologies through breakthroughs in industrial scenarios, thus establishing a "global demand-solution" adaptation network. In the future, we will adhere to the dual-track promotion of "technology + localized ecology", enabling LE Robotics' solutions to not only integrate into overseas industrial chains but also accurately address scenario pain points. Wherever demands extend, our breakthroughs will cover, continuously consolidating the global layout.

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